DEFI Hungary: What’s up in October 2022


October was an interesting month for DEFI Hungary. Indeed, they allowed various brands to position themselves in large format outdoor advertising. Many opportunities to make the most of the richness of our giant posters throughout the city of Budapest.

Advertising poster for Etele Plaza - DEFI Hungary

An opening announced spectacularly

To announce the opening of its new shopping centre, Etele Plaza selected three of our giant posters in Budapest. A great way to showcase a sample of the brands to be found in the establishment.

By mapping the city in this way, the brand can reach a large audience and work on its image at the same time.

Recruitment campaign for Magyar Bankholding in Budapest - DEFI Hungary

Think big to recruit!

This is what Magyar Bankholding has chosen to do. The company publicly displays its values through an OOH and multi-media campaign.

“Are you in your element in a team? A simple question to which the brand adds, on LinkedIn, its way of seeing work at Magyar Bankholding.

Omega advertising banner in Oktogon square - DEFI Hungary

Classics are back

The Omega watch brand is back on our banner, in the Oktogon Square, in Budapest. A communication which honours its classic Speedmaster through a vintage visual on which we find the famous George Clooney.

This banner fits perfectly into a strategy aiming to reach a large audience passing close to their shop, located only a few meters away.

iStyle campaign on giant poster in Budapest - DEFI Hungary

Multi-format: an irrefutable strategy!

iStyle continues to communicate about its Apple products to the people of Budapest.

After a communication on our giant LED screen in September, the brand returns in October with a more classic but spectacular banner on József krt street.

A variety of formats that allow iStyle to have an excellent visibility, in order to work on brand image and conversion rate.

Campaign for Heavy Tools in Budapest, Hungary

New season, new campaign

Heavy Tools, the Hungarian ready-to-wear brand, is back on our advertising banner on Bem József Avenue.

With several shops in Budapest, one of which is close to this poster, Heavy Tools benefits from peerless visibility. Located at the intersection of Margit Körut and Bem Jozsef Avenues, it enjoys high traffic.

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