EVENT BANNER – DAVID YURMAN ANNOUNCES ITS ARRIVAL IN PARIS
David Yurman chose our event banner in the Marais, in Paris, to communicate. A first for the brand, allowing it to announce a key event.
David Yurman is an American jewellery brand. It has been established for years in the United States and abroad. For the first time, the brand is taking up residence in Place Vendôme, in Paris. A first flagship shop that will delight jewellery lovers.
The New Yorkers decided to communicate on their brand to announce this happy event. For the occasion, they chose two Parisian event banners, including our location on rue St Martin, in the Marais, in Paris. This is an ideal choice for the brand, as it offers exceptional visibility in the heart of the French capital, only 20 away, by foot, from its new shop. Enough to attract the curious and lovers of New York jewellery.
In addition to highlighting its shop on rue Faubourg St Honoré, this event banner allows the brand to communicate its new collection. The Amulets Collection for women and men is perfect to let one express oneself and look good for the summer. A collection that fits well with the environment of the Marais. An arty and fashion conscious Parisian environment. Finally, to maximise its campaign, David Yurman displays the two faces of this charming collection: Scarlett Johansson and Henry Golding.
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